Tuesday Feb 06, 2024
Expert Podcast Growth Tips from Professional Podcast Audience Growth Specialist Catrin Skaperdas
Do you want to increase your podcast's visibility and attract new listeners?
Want to know the strategies that professional podcast networks are using to achieve audience growth?
We've got a great episode to help you grow your podcast audience and reach the next level.
Uncover the surprising podcast growth strategies from an expert in the field. Join us as we unravel the unexpected tactics that both indie podcasters and seasoned podcast networks can use to skyrocket their audience numbers. From leveraging cross-promotion opportunities to the untapped power of SEO and keyword search, these game-changing strategies will leave you amazed. But that's not all. There's a secret tool that AI platforms are using to suggest top podcasts, and it all comes down to ratings and reviews. And the best part? You don't need a big team or a huge budget to implement these strategies. Get ready to be blown away by the simplicity and effectiveness of these growth tactics.
Are you curious to learn more about the hidden gems of podcast marketing?
Stay tuned for the eye-opening insights that will revolutionize the way you approach audience growth for your podcast.
"You don't have to have a team behind you. These are things that obviously big brands and big podcast networks have teams and they're doing the exact same thing. So you can employ the same strategies." - Catrin Skaperdas
In this episode, you'll learn how Catrin Skaperdas has succeeded in growing her client's podcasts and podcast networks and apply the following to your podcast:
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Learn powerful strategies to grow your podcast audience.
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Discover the benefits of cross-promotion with other podcasts.
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Uncover the secrets of leveraging social media for podcast promotion.
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Understand the importance of SEO for increasing podcast visibility.
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Explore the value of networking events for podcasters.
Today's special guest is Catrin Skaperdas.
Catrin Skaperdas, a passionate podcast industry professional, shares her valuable insights on podcast audience growth strategies. She first delves into the power of cross-promotion, emphasizing the benefits of exchanging impressions and bartering space to reach new audiences. Additionally, she highlights the significance of guesting on other podcasts and leveraging social media for organic and paid promotions. Catrin also emphasizes the impact of winning awards and participating in live shows to enhance visibility. Her detailed explanation of the importance of SEO in episode titles and descriptions provided a unique perspective on maximizing searchability and attracting new listeners. Furthermore, she stressed the significance of encouraging ratings and reviews, as well as ensuring podcast availability across various platforms. Catrin's offers practical and effective strategies for podcasters of all levels looking to expand their listener base.
The key moments in this episode are:
00:01:20 - Digital Marketing Strategies for Audience Growth
00:03:03 - Significant Growth Strategies
00:05:48 - Importance of Ratings and Reviews
00:08:58 - Importance of Podcast Availability
Resources:
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