Tuesday Oct 31, 2023

TikTok Terror: How Social Media Is Helping ”Heart Starts Pounding: Horrors, Hauntings and Mysteries” Reach Thousands of Spooky Enthusiasts

On this episode we're speaking with Kaelyn Moore of the Heart Starts Pounding: Horrors, Hauntings and Mysteries podcast!  

We dive deep into Kaelyn's process of selecting stories, her meticulous production process, and the crucial role of sound design in creating a spine-chilling atmosphere for her listeners. 

Kaelyn also shares how she's built her audience and how TikTok has been a KEY FACTOR in the podcast's success! 

"I think storytelling was the biggest one, just how to tell a story and keep people interested, right? Because that's the best thing. That's what everyone's fighting for right now, is attention. And so keeping someone's attention for 30 minutes." - Kaelyn Moore

Kaelyn shares how she chooses stories that spark her interest, focusing on topics that haven't been overdone and have good sources. She takes pride in her production process, planning episodes weeks in advance and recording in her closet for optimal sound quality. Kaelyn's attention to detail extends to her sound design, drawing inspiration from the podcast Lore and incorporating music and sparse sound effects to create an eerie ambiance.

Throughout this special Halloween episode we speak about the unique and unpredictable nature of "Heart Starts Pounding," making each episode a surprise for listeners. If you're a horror and true crime podcast enthusiast looking for captivating stories with a spooky atmosphere, this Halloween deep dive episode is a must-listen.

Key takeaways from this episode are:

  • Unleash the potential of TikTok as a platform for building an engaged and devoted audience, eager to consume your content.

  • Discover how podcasting gives a voice to everyone and empowers the so many kinds of storytelling.

  • Prepare to have your heart racing as we delve into the podcast's horrors, haunting mysteries, and spine-tingling tales.

  • Explore the art of storytelling and the powerful influence it has on captivating and engaging listeners.

  • Learn the importance of sound design in creating a truly immersive and spine-chilling atmosphere that will leave you on the edge of your seat.

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